Why CES Must Prioritize Diversity to #ChangeTheRatio

© ScanMyPhotos.com, 2017 at CES in Las Vegas, Nevada

Twenty-eight years is a long record and explains why we are staunch advocates for CES–the global consumer electronics and technology tradeshow that takes place every January in Las Vegas, Nevada.


Beyond networking and exploring the next “new–new” tech finds, we attend in our role for providing digitized photographic content for sharing and uploading to the thousands of photo-sharing gadgets and devices.



ScanMyPhotos.com President & CEO, Mitch Goldstone at CES

ScanMyPhotos.com CEO, Mitch Goldstone, was interviewed for our advocacy in support of diversity and more equality representation at the world’s largest gathering place for innovations and technology.


It is not enough to have women just address the small breakout sessions at the diminutive LVCC North Hall rooms.  They and the entire rainbow canvas of diverse representation must also be on the main stage, where thousands attend to hear the keynote addresses.


This year all those keynote presentations are featuring only men.



We were among the first to take note that the keynote speakers at CES are void of diverse representation and we took action, including launching a large social media campaign. The twitter hashtag to follow is #ChangeTheRatio.


Due to the lack of diversity at CES, we pulled our 28-years of attendance because #changetheratio has become a thing. This signal along with many others creating a viral campaign is intended to encourage CES to broaden its scope of outreach and better represent women and minorities. There is just a month to go, so we are hoping to reevaluate and continue with our scheduled attendance at CES.


Part of the CES woes was revealed after reviewing archived past photos from our nearly three decades of attending. We noticed a disconcerting quandary. There have been too few female attendees. A solution is to have businesses register and send more female employees and minorities to #CES2018.


 

ScanMyPhotos.com was interviewed by Lauren Johnson, a senior technology editor for Adweek. The article, “With No Women Keynote Speakers, Does CES Have a Diversity Problem?” centers around the conference’s lack of female keynote speakers.

 

Excerpt: For the past 28 years, Mitch Goldstone, CEO of ScanMyPhotos, a company that transfers analog photos to digital, has attended CES but after the weeklong dust-up, he doesn’t plan to attend. “CES needs to represent a better portrait of representing consumers—all the people who buy the stuff that CES showcases,” Goldstone said. “It’s not just women, it’s broader diversity.”  He suggested Lisa Su, CEO of Advanced Micro Devices as a name CES’ organizers should consider.



 

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“3 New Year’s Tech Resolutions You Must Keep,” Photo Scanning

USA TODAY PROFILES SCANMYPHOTOS

Coming off feature profiles in the past from The New York Times, The Wall Street Journal, Inc. Magazine, and to the 37 million readers of AARP The Magazine, ScanMyPhotos.com begins the new year with this: ” 3 New Year’s tech resolutions you must keep,” published by USA Today


Our 28-year passion and purpose have always been digitizing the world’s 3.5 trillion analog photos for today’s all-digital world.  What better way to draw attention than from this prior profile when USA Today’s tech columnist and host of #TalkingTechJefferson Graham wrote this:


ScanMyPhotos.com corporate headquarters in Irvine, CA. Home to its 26-year digitization business which has professionally scanned more than 300 million pictures[br]

Excerpt


Digitize.


For those of you from the analog era, with your shoe boxes of photos and shelves of 8mm and VHS videotapes, let’s get them saved to digital in 2017, okay?


For one, they’ll be safe, and secondly, now you can share them on Facebook, Twitter and privately. I like the services iMemories (50 cents per image, $12.99 per video, and/or $49.99 yearly to have stored on its website for sharing) and Scanmyphotos.com ($149 for a box holding up to 1,800 photos, and $19.99 per video) for getting the entire collection done in one full swoop.)


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Poll: Divorce #1 Reason People Digitize Family Photos

Stack of photos, bulk scanningThe business of supporting people during a divorce is emotional, highly delicate and sensitive. When it comes to who keeps the family pictures, how can you observe civility and evenly share those memories from happier times?


The only thing inexpensive and amiable about a marital split is who gets to keep the memories pictured in photographs. The in-laws, “outlaws” and everyone in the family can easily get archived digital copies from all their photos.


All too often, we hear about friends, relatives, and celebrities calling it quits to their marriage, which evokes a very common question, who gets the family pictures?


In today’s all-digital world, the answer is as simple as a press of the button to easily share everything electronically. But, what about those decades-past analog photos, 35mm slides and film negatives? That task is much more arduous, and often enters a caustic battle over who gets to retain the family pictures.


During the past two months, ScanMyPhotos.com has conducted an outreach campaign asking people why they digitize pictures? The answers from 940 respondents were across the board– from the expected family reunions, anniversaries, and even memorial services. The second most popular reason why people digitize pictures is due to all the popular photo-sharing apps, like Google Photos, Instagram, and Twitter.


However, in a heavy-hearted reaction, the most common reason people digitize pictures is due to a separation, where a couple needs to divide their possessions. This is often followed by combative discussions, which occasionally end up costing thousands in legal fees. And, that is before a single picture is digitized. It is highly emotional. Reexamining pictures from yesteryear and happier times is a particularly sensitive undertaking.


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How to Make Your 2018 New Year’s Resolution Stick

resolutionGetting organized is one of the most popular New Year’s resolutions to make—and it’s a resolution we wholeheartedly endorse, especially when it comes to preserving your precious memories. But as the year wears on, the likelihood of achieving these resolutions wanes.

 

In order to help you stick to your resolution, we pulled together a list of tricks that will make it much easier in 2018.

 

Break Your Big Resolution into Smaller Goals


If your resolution feels insurmountable, then it will be! See if you can break out your big goal into smaller more manageable goals. For example, if your resolution is “Get more organized,” try breaking it out into smaller tasks like:

 

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How to Make a DIY Photo Booth for Holiday Parties

Young couple in a Photo Booth party with garland decoration backgroundPhoto booths are all the rage these days. Chances are you’ve seen them popping up at weddings, sweet sixteens, anniversaries, birthdays, block parties, and more. While these booths are typically set up by a professional photographer, it’s possible to have one at your party without the assistance of a seasoned pro.

 

With the right gear on hand, a DIY photo booth can be easily pulled together. Let’s take a quick walk through what you’ll need to build a fun photo booth for your holiday party.

 

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