NYT: How Small Firms Can Defuse a Political Threat

ScanMyPhotos.com was profiled in The New York Times “Entrepreneur” column written by Constance Gustke. ย Click here to read the February 22, 2017 article. ย We were inspired by the story shared byย Nicole Morgenthau, owner of Finch Knitting and Sewing Studio in Leesburg, VA.

EXCERPT: Outspoken on Issues

ScanMyPhotos.com has professionally digitized more than 300 million photos

Some online businesses have been fully prepared to court controversy, regardless of the effect on sales. ย Mitch Goldstone, co-founder of ScanMyPhotos, an e-commerce company that digitizes family photos, has always taken strong political stances, unafraid of how it could affect his 26-year-old business based in Irvine, Calif. ย He even appeared on CNN in 2015, after Mr. Trump declared his candidacy, to explain why he was opposed to him. These actions resulted in hundreds of angry phone calls for a few days, he said. ย Still, Mr. Goldstone did not back down from his outspokenness. He offered to scan photos free for all customers for one month if Mr. Trump won the general election. ย Mr. Goldstone kept his word. And ScanMyPhotos has now scanned thousands of photos, he said, and won over some Trump supporters as paying customers. ย โ€œYou have to speak up and have a voice,โ€ said Mr. Goldstone, whose business employs 20 people. โ€œIโ€™m trying to demonstrate the value of integrity. And I need to keep my word.โ€ ย Mr. Goldstone also benefits from a huge market. His company has digitized 300 million photos so far, he figures, but 3.5 trillion photos in the country are still in paper form.

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